Every year, cities and regions from all over Europe present themselves at Europe's largest real estate fair, the Expo Real in Munich. The West Palatinate region was represented with its own stand at the trade fair in 2015, 2016 and 2019. As a focal region, it was the focus of Rhineland-Palatinate's trade fair presence in 2015 and 2019 at the invitation of the Ministry of Economics. ZRW coordinated the joint appearance of the economic development agencies of the county and the city of Kaiserslautern, the cities of Zweibrücken and Pirmasens as well as the county of Southwest Palatinate and organized an attractive podium program with prominent players in the real estate industry.
The aim is to make the region of Western Palatinate known with its strengths nationwide and internationally in a positive way and last but not least to increase the perception and appreciation on a state level.
Project period: since February 2015
Project partners: Rhineland-Palatinate Wirtschaftsministerium | Investitions- und Strukturbank Rheinland-Pfalz [Rhineland-Palatinate Investment and Structure Bank] | FIRU | Wirtschaftsförderung Kaiserslautern [Business Development Kaiserslautern] | Wirtschaftsförderung Pirmasens [Business Development Pirmasens] | Wirtschaftsförderung Zweibrückem [Business Development Zweibrücken] | Wirtschaftsförderung Sudwestpfalz [Business Development Südwestpfalz]